P R in Digital Age
Friends’ my 120 th blog titled "P R in Digital Age" is the outcome of ‘Communication Today’s 93 rd webinar which was held on of 9 th September 2023. At the outset I would like to congratulate Prof. Dr. Sanjeev Bhanawat, Prof. Dr. Usha Sawhney and Prof. Dr. Prithvi Senger of Communication Today for the success of webinar series under the aegis of “Communication Today”. I felt immense pride in sharing this great platform with PR veterans Dr. Ajai Kumar Agarwal and Dr. Samir Kapur. I deeply appreciate and fully agree with the views expressed by both PR veterans on the topic. I must say that the 93 rd webinar of communication today was an excellent example of PR in Digital Age. To have better understanding of the subject, I’ve divided the blog in five parts as under….. 1. Understanding PR 2. Understanding Digital 3. Understanding the Digital Age 4. Understanding Digital Marketing 5. Understanding PR in Digital Age Understanding PR Frien