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Showing posts from April, 2025

PR Definition & PR Model "RISE"

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content. I'm excited to share my 183rd blog post, which introduces the PR Definition & PR Model – RISE, by yours truly. Friends, in the ever-evolving landscape of public relations, it's essential to have a clear understanding of what PR truly involves. For too long, our students and professionals have relied on PR definitions and PR models developed by foreign authors, often lacking a uniquely Indian perspective. I'm honoured to share that this gap is about to be bridged.  Today, on 1 st May 2025 which happen to be my birthday, I’m introducing a groundbreaking contribution to the field – my own definition of PR and PR Model RISE, a structured approach designed to help professiona...

The Power of 20: Essential Traits for PR Professionals to Build Strong Connections and Thrive.

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content. I'm excited to share   my  182nd blog post - ‘ The Power of 20: Essential Traits for PR Professionals to Build Strong Connections and Thrive. ’ Friends, in the dynamic world of PR, building strong connections, navigating challenges, and contributing positively to society are crucial for success. While technical skills and knowledge are essential, it's the personal traits that truly set We, the PR professionals apart. Here are 20 traits that can help you excel in your career and make a lasting impact. 1. Active Listening - is the foundation of effective communication. It involves fully concentrating on what the other person is saying, understanding their perspective, and responding th...

The PR Alphabet: A to Z essentials

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content. I'm excited to share   my  181st blog - ‘The PR Alphabet: A to Z essentials’ ’. Friends, Public Relations (PR) is an art that requires accuracy, creativity, and strategy. From building reliable brand voices to deeply engaging with audiences, We, the PR professionals navigate a complex landscape to shape perceptions, foster trustworthiness, and drive growth. In my 181st blog I'm privileged to present A to Z of PR, where every letter represents a crucial element that contributes to successful communication, reputation management, and relationship-building in the world of public relations. A – Authenticity B – Branding C – Communication D – Diplomacy E – Engagement F – Fee...

Doordarshan 2.0: A Data-Driven PR Strategy for Digital Dominance

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content.  I'm excited to share   PR CASE STUDY as my  180th blog  -  ‘ Doordarshan 2.0: A Data-Driven PR Strategy for Digital Dominance’. A Spark Rekindled: The news resonates deep within, a familiar chord struck by the winds of change. The announcement of veteran journalist Shri Sudhir Chaudhary's monumental partnership with Prasar Bharati to breathe new life into DD News is more than just a headline; it's a beacon of hope for those of us whose creative journeys are intertwined with the very fabric of Doordarshan. For me, this news carries a particularly poignant weight. As a B (High) grade Hindi Drama artist of Doordarshan, the hallowed studios of Jalandhar Doordarshan Kendra were not...