Suresh Gaur on Public Relations

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column. Friends’ Everything I do or say is PR. Friends’   I’m delighted to share my  114 th  Blog  titled  ‘ Public Relations Today & Tomorrow ’. Friends’ the global public relations market will grow from $100.39 billion in 2022 to $107.05 billion in 2023 at a compound annual growth rate (CAGR) of 6.6% and is further expected to grow to $133.82 billion in 2027 at a CAGR of 5.7%. India's PR industry at $260m accounts for 8.5% of Asia-Pacific and 1% of the global PR industry. As per PRCAI, Indian PR industry grew by 13% in 2022 and crisis management, public affairs - advocacy and internal communication were the top three services provided by the PR agencies in India. One of the key reasons for PR growth in India is because of the understanding impor...

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column. Friends’ Everything I do or say is PR. Friends’   I’m delighted to share my  113 th  Blog  titled  ‘Harnessing the Power of PR’. Friends, before delving into understanding the power of PR, please remember the five things that PR is not spin, PR is not advertising. PR is not publicity, PR is not propaganda, and PR is not lobbying . Friends’ out of 26 alphabets, these 2 alphabets P and R are very powerful because of diverse expressions. P stands for personal, professional, press, pitching, positive, persuasion, promotion; public, perception and above all Pyaar or LOVE. R stands for Response i.e. feedback, Reputation and Relations. So PR is personal relations, professional relations, press relations, pitching to the media, press release, taking ...

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column.  Friends’ on the occasion of ‘ National PR Day 21 st April ’ I had shared my 104 th Blog titled ‘Understanding the significance of National PR Day 21 st April’ with you . On the occasion of ‘ WORLD PR DAY 16 th JULY’ I’m delighted to share my 112 th Blog titled ‘Understanding the significance of World PR Day 16 th July’ .     Friends’ millions of PR practitioners globally will be celebrating the third edition of the World PR Day on July 16, 2023, a global celebration of Trust, Truth, and Influence. T heme of third edition of World PR Day 2023 is “Harnessing the Power of Public Relations” . A host of events around the theme are planned to celebrate World PR day by wprd.app. You can login https://wprd.app/wprd-2023 and check the details of event...

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column.  Today I’m very happy to present  111th   Blog: ‘Understanding the Journey of an IDEA to a STORY’ .     Friends, in my 109 th blog I had tried to explain the art of storytelling.   In my 111 th blog ‘Understanding the Journey of an IDEA to a STORY’ I’m trying to explain the journey of an Idea to a story. Friends you would agree with me that since the dawn of mankind stories are deeply ingrained in our psyche. Stories are consistently conveying meaningful insights to us and are playing important part in our lives since our existence in this world. There’s always room for a story that can transport people to another place. -          J.K. Rowling Friends’ Idea of a story is the central concept tha...