Suresh Gaur on Public Relations

Friends thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comment’s column. Friends’ Everything, I do or say is PR. I’m delighted to share 125 th Blog titled ‘Understanding a PR Campaign’.  Friends’ a PR campaign is the most powerful way to communicate and connect with our target audience.  PR campaign is a chain of well-thought and planned strategic communication and events that have specific objective(s) to be achieved in a given time frame. Goal of every PR campaign is to create a desired media narrative and spread of information about the company to attract the right kind of audience with a desired outcome to put the brand in spotlight and initiate conversations around it, both offline and online. In short, every PR campaign should have three distinctive characteristics i.e. 1.Identifying a specific goal to be ...

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column. Friends’ Everything I do or say is PR. Friends’ in 121 st blog titled ‘Understanding the PESO model’ yours truly had tried to make you understand different aspects of Gini Dietrich’s ‘PESO Model’. I’m sure that after reading 121 st blog you must have gained knowledge about the uniqueness of this Model and how it can be beneficial in making your communication more effective. Friends’ I’m delighted to share  124 th Blog  titled  ‘ Understanding how to use the PESO Model’ with you.   PESO Model Rule of Thumb Owner of the content should use shared media to distribute the content, paid media to amplify the content, and earned media to agree to the content posted. Owned Media Owned media is the content that you own e.g. yours truly BLOGS on PR....

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column. Friends’ Everything I do or say is PR. Friends’ I’m delighted to share  123rd Blog  titled  ‘ Understanding FILM PR’. Friends’ aim of this blog is to make you understand different aspects of Film PR. Friends’ films play an important role in enriching and entertaining our lives. Many film goers or say fans anxiously wait for the FRIDAY when a new film is released. Indian film industry is a major player in the field of entertainment. Our film industry is massive one, and so are its requirements to earn profits and attain goals of entering their films in 500crs or even 1000crs club.  Business of films production is spread all over India i.e. in east viz. Assam & West Bengal, north of India viz. Bihar, Haryana, Punjab, and UP, in south viz. An...