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Showing posts from September, 2023

P R in Digital Age

Friends’ my 120 th blog titled "P R in Digital Age" is the outcome of ‘Communication Today’s 93 rd webinar which was held on of 9 th September 2023.   At the outset I would like to congratulate Prof. Dr. Sanjeev Bhanawat, Prof. Dr. Usha Sawhney and Prof. Dr. Prithvi Senger of Communication Today for the success of webinar series under the aegis of “Communication Today”. I felt immense pride in sharing this great platform with PR veterans Dr. Ajai Kumar Agarwal and Dr. Samir Kapur. I deeply appreciate and fully agree with the views expressed by both PR veterans on the topic. I must say that the 93 rd webinar of communication today was an excellent example of PR in Digital Age. To have better understanding of the subject, I’ve divided the blog in five parts as under….. 1.     Understanding PR 2.     Understanding Digital 3.     Understanding the Digital Age 4.     Understanding Digital Marketing 5.  ...

PR Case Study: France Bans iPhone12 Sale

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column. Friends’  Everything I do or say is PR. Friends’  I’m delighted to share  119 th  Blog  titled  ‘ PR Case Study: France Bans iPhone12 Sale.   Friends I’m using iPhone12  and because of that last week a  news report drew my attention “France bans sale of iPhone12 over radiation issues". Hence I decided to follow the news and to write a PR case study based on the news and the action taken by Apple to settle the big issue.  Friends’ Apple was founded as Apple Computer Company on April 1, 1976, by Steve Wozniak, Steve Jobs, and Ronald Wayne to develop and sell Wozniak's Apple1 personal computer. It was incorporated by Steve Jobs and Wozniak as Apple Computer, Inc. in 1977. Apple is now ba...

Understanding the journey of an Idea to a dialogue

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column. Friends’  Everything I do or say is PR. Friends’ I’m delighted to share  118 th  Blog  titled  ‘ Understanding The Journey of an Idea to a Dialogue'. Friends’ journey of an  Idea to a dialogue  runs through the process i.e. Idea, Story, Screenplay, Script, Storyboard, and Dialogue. I will try to make you understand all the above terms, to the best of my abilities and understanding, in my 118 th  Blog titled “Understanding the journey of an Idea to a dialogue”. Understanding IDEA Friends’ a great Idea can be turned into a good narrative that can capture reader’s and or viewer’s attention and leave them wanting for more.   The word IDEA  originated from Greek ἰδέα - idea "form, pattern," from the root of...