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Showing posts from April, 2023

Role of Public Relations in the age of Misinformation

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column.  Today I’m very happy to present 105th Blog “ Role of Public Relations in the age of Mis-information ”.   Friends, in my opinion Misinformation or fake news is an organized lying whereas PR is a source of trusted content in a world of uncertainty. Both, the Media and the consumer seeking out trustworthy brands, trust PR practitioners to deliver truthful content, while the clients call on PR practitioners to protect their reputation in a risky world. The 21st century is a media-saturated, technology dependent and globally connected world. Today's digitized world has made it easier than ever for content creation and distribution. The evolving and complex digital landscape has exposed individuals to a vast array of unfiltered information available in multiple f...

Understanding the Significance of National PR Day 21st April

Friends, Thank you very much for taking out time from your busy schedule to read my blog(s). Sharing knowledge with you has become my passion now. I feel encouraged after reading your feedback in the comments column.  Today I’m very happy to present 104th Blog “ Understanding the Significance of National PR Day 21 st April”. On 21 st April PR Code of Ethics were adopted by PRSI in its first All India Public Relations Conference held in Delhi in 1968.   On 21 st April 1986 Late Dr. C. V. Narasimha Reddi, then President of PRSI gave a call to all the PROS of INDIA to observe 21 st April as National PR Day to re-dedicate themselves to the cause of public relations and organizational excellence .   Friends, since then 21 st April is being observed as National PR Day every year. National PR Day presents opportunities for public relations practitioners across INDIA to unite and stake a claim for the practice. The main idea behind celebrating 21 st April as N...