Suresh Gaur on Public Relations

Friends, Thank you very much for taking out time from your very busy schedule to read my blog(s). Sharing PR knowledge with you with finesse has become my passion now and I really feel encouraged after reading your feedback in the comments column.  Friends, presenting 71st blog -  “Let’s Learn P R Planning the Jefkins Way” "Public relation is synonymous with persuasion and my belief is that PR was applied as soon as people communicated," - Harold Burson, Burson-Marsteller Co-founder. Harold Burson appalls that so many who profess to be public relations or communication specialists are so far off the mark in their attempts to define public relations. Most people, even the scholarly and the sophisticated, fail to recognize the public relations element inherent in every human transaction and communication. The smile on our faces, the tone of our voices and the messages we write, how quickly we respond to emails and phone calls, the typefaces and colours in an adver...

Friends, Thank you very much for taking out time from your very busy schedule to read my blog(s). I really feel encouraged after reading your feedback in the comments column.  Friends, presenting 70th blog -  “ How to manage & monitor our online reputation ” .  Online Reputation R eputation  of an individual or the organisation and its promoters, products, and or services on various digital platforms on World Wide Web (internet) including social media e.g. Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, Snapchat, TikTok and WhatsApp. Online Reputation Management Every day, people are reviewing companies with star ratings, comments, social media posts, blogs and much more. Knowing what people are saying about a company or an organisation is very useful. Online reputation management  (ORM) is about monitoring and improving how our business is viewed  online . It means looking and analyzing what our target audience or general publi...

Friends, Thank you very much for taking out time from your very busy schedule to read my blog(s). I really feel encouraged after reading your feedback in the comments column.  Friends, presenting 69th blog  “ Learn the Art of Pitching to the Media” .   Writing a media pitch is like writing a love letter. Yes, you can mass produce it and send it to a wide swath of reporters, or you can take time to read what a reporter has written and craft your pitch to exactly their niche. – Mike Cantina, PromotionCode Media pitching is one of the best ways to persuade journalists to tell the story of our business. Media pitch is a brief letter, email or phone call offering a news story to a journalist or editor at a newspaper, news magazine, and radio or television channel. The aim of the pitch is to create interest in the story and to find out if the journalist is willing to use it. Journalists receive many pitches and therefore respect those that are relevant and newsworthy...