Suresh Gaur on Public Relations

Friends, Thank you very much for taking out time from your very busy schedule to read my blog(s). I really feel encouraged after reading your feedback in the comments column.  Friends, presenting 68th blog titled  “Communication Management through Public Relations” to commemorate 53 rd Anniversary of National P R Day. Friends…..Beauty lies in the eyes of the beholder. In a March’ 2012 discussion of the “Public Relations Defined” initiative with  New York Times  writer Stuart Elliott, Gerard Francis Corbett APR, then Chair & Chief Executive Officer of the Public Relations Society of America (PRSA), said, “Like beauty, the definition of ‘Public Relations’ is in the eye of the beholder.” Strangely, the opening line of my every lecture on public relations is also…”Beauty lies in the eyes of the beholder” and that’s how PR is defined by me. Friends, every year, the Public Relations and communication professionals across the country celebrate April 21st a...

Friends, Thank you very much for taking out time from your very busy schedule to read my blog(s). I really feel encouraged after reading your feedback in the comments column. Friends, presenting 67th blog titled  “Image Building through Digital P R”. Friends, last year in August I was honoured to be one of the main speakers at a workshop on ‘Effective Use of Social Media’ for Sh. M. Venkaiah Naidu, Hon’ble Vice President of India’s social media team members who are managing all digital platforms of Hon’ble Vice President at Vice President House, New Delhi. And, the topic was – Public Relations with a focus on Online PR / Digital PR.  Friends, before coming to the topic, I would like to share some latest important data to ponder…….   India’s population is over 139 Cr. as of now.   Smart phone users in India are around 70 Cr.   Around 63 Cr. Indians are using internet.   Facebook Users in India are around 35 Cr. ...

  Friends, Thank you very much for taking out time from your very busy schedule to read my blog(s). I really feel encouraged after reading your feedback in the comments column. Friends, presenting 66th blog titled  How Important are MEDIA RELATIONS for a PR professional. Friends, the general public will form an opinion about an organization based on what it says or even what it does not say. An organization must therefore think about what it wants to communicate to the public and take necessary steps to transmit that message effectively. Creating the right image for the organization is crucial to being successful in influencing the target audience including policy makers of the country. All organizations must learn how to effectively communicate who they are, their objectives, functions, and activities. Many organisations by their very nature may not have the resources to hire a communications professional or fund an ambitious communications and media strategy to...