Posts

The Art of Spin: Harnessing the Power of PR to Shape Perception

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content. I'm excited to share my 194 th blog post  “ The Art of Spin: Harnessing the Power of PR to Shape Perception ”. Friends, I'm sure you've heard about or watched the Hindi film 'Ghoomer' starring Saiyami Kher and Abhishek Bachchan, where young batting sensation Anina, played by Saiyami Kher, loses her right hand on the eve of her international cricketing debut. A failed cricketer, played by Abhishek Bachchan, enters her life, offering new hope. With innovative training, she becomes a bowler for the Indian cricket team and invents a new style of bowling - Ghoomer. The idea for this blog post struck me while watching the film Ghoomer on OTT last week, and the thoughts began to ...

Sustainability as a PR Priority: Engaging Eco-Conscious Audiences

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content. I'm excited to share my 193 rd  blog post “ Sustainability as a PR Priority: Engaging Eco-Conscious Audiences ”. Friends, in recent years, sustainability has become a critical aspect of business operations, driven by growing consumer awareness and concern about environmental issues. As consumers increasingly expect brands to prioritize the planet, companies are recognizing the importance of showcasing their genuine environmental efforts. Public relations (PR) play a vital role in communicating sustainability initiatives and engaging eco-conscious audiences. In this blog post, I will explore how brands are using PR to prioritize sustainability, avoid greenwashing accusations, and connect wi...

The Power of SWOT Analysis in PR: Unlocking Strategic Success.

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content. I'm excited to share my 192 nd blog post “ The Power of SWOT Analysis in PR: Unlocking Strategic Success.” In the dynamic world of PR, strategic planning is crucial for achieving organizational goals and building strong relationships with stakeholders. One powerful tool that can help PR professionals develop informed and effective strategies is SWOT analysis. In this blog, we'll explore the importance of SWOT analysis in PR and its benefits, best practices, and applications. What is SWOT Analysis? SWOT analysis is a strategic planning tool that helps organizations identify their: 1. Strengths: Internal attributes that are favorable for achieving objectives. 2. Weaknesses: Interna...

Harmonizing Hearts and Algorithms: Uniting PR Ethics with AI Ethics for Empathetic Impact.

Thank you for landing on my BLOG PAGE. Friends, I'm passionate about sharing knowledge with you, and your feedback has been a constant source of encouragement. As a firm believer that 'Everything I do or say is PR,' I'm driven to continuously create and share valuable content.  I'm excited to share my  191 st blog post - Harmonizing Hearts and Algorithms: Uniting PR Ethics with AI Ethics for Empathetic Impact. Friends, The Code of Athens, adopted by the International Public Relations Association (IPRA) in 1965, is the first international code of ethics for public relations. The Code emphasizes ethical conduct for PR professionals, aligning with the United Nations' Universal Declaration of Human Rights. The code encourages practitioners to contribute to the realization of human rights, build trust, and adhere to moral principles.   This international ethical framework marked a significant shift towards professionalism and ethical practice. A...